Welcome to Everglow Spirits Collective, a drinks hub dedicated to empowering spirits enthusiasts, training distilling professionals and elevating drinks brands.
Three distinct groups, one comprehensive platform.
KNOWLEDGE
GROWTH
COLLABORATION
WHAT WE DO
Spirits Enthusiasts & Bartenders
We love curious souls and never-ending topics! And when it comes to spirits, there are always more questions to unravel. Understanding each category is a journey of learning and discovery.
For those looking to deepen their understanding and appreciation of spirits, we offer a wealth of free editorial resources that demystify the spirit categories. We love explaining how things are made and providing ideas for how to put that knowledge into practice in a trade environment.
We take this combination into our comprehensive Advanced Spirits Course designed for those looking to formalise their learning. Consider it the ideal boost to kickstart a career, or a way brush up on knowledge to further your skillset.
Distilling Professionals & Start-Up Distilleries
For those in the distilling profession or starting a new distillery, we offer in-depth insight into the entire production process.
From raw ingredients and equipment to plant design and packaged products, the free features are there to help plan builds, improve methods, and ensure consistently great spirits can be made. Why do we not reserve this info for consultancy clients? We think access to reliable information and best practice makes us all better. A thriving craft distilling industry is a resilient one. It’s a community where how to do things well, safely and sustainably has always been the bedrock we all aspire to share. Through these features, we hope to pay it forward for the next generation of makers.
We also take this insight and guidance much further with our Distillery Operations Course, designed for those looking to expand their operations and most of all – to improve how they go about the business of making world class spirits. Theory made real, actionable advice, growth mindset meeds distilling knowhow – if you want to boost your career and grow, this is the accelerator you need.
Markerteers & Brand Owners
Understanding what something is and how to make it is just one part of the drinks industry. Letting others know about it, building a brand and having a successful product is another..
We’re committed to helping all drinks brands elevate their game and increase their rate of sale.
Our content is here to provide insight for founders looking to build and scale their businesses, create brands that resonate with consumers, and create spirits that will thrive in the future. We love compelling offerings and believe in conscious consumerism. Drinkers don’t just buy on flavour but into everything a distillery stands for though their ethos, people and purpose.
We include a lot of additional pragmatic business advice in our Distillery Operations Course, including route to market, branding and finance from an operations perspective. We will also share a lot of bartender and bar specific advice on how to put category insight into practice in our Advanced Spirits Course. Meanwhile, our How To Open a Gin Distillery course is a masterclass in route to market planing and embedding brand into every drop being made – it goes from recipe all the way to branding, packaging, ESG and beyond specific to that category.
BESPOKE ADVICE
TAILORED CONSULTANCY
Need a boost and some hands on advice that saves money, time and energy?
We can offer solutions and no-nonsense consultancy based off first hand experience in the drinks industry.
EMpowerment through learning
REWARD CURIOSITY
For most, the transition from drinker to enthusiast, to working in the trade or even starting up a distillery isn’t linear. So, why compartmentalise insight or education based on transient moments?
Everglow is a space to explore spirits in their fullest, from beginner to industry insider, from background context to actionable how-to advice.
I built Everglow for restless souls eager to reward their curiosity though learning, having fun and being part of an amazing global community. It’s for those who want to progress and build ever-bigger plants, ever-better brands and push the boundary of what they can be as individuals. Join us and see how you can grow!
Olivier Ward, Founder, Everglow Spirits Co.